Perhaps you are the senior executive or founder of an emerging regulatory software firm, targeting the digital transformation of a key part of the compliance process.
You’ve got a good product, great ideas, but there are some real challenges about the route to market.
It could be that your solution is probably a disruptor, and you are a key mover.
Perhaps there is disruption happening to you?
Your firm will need to respond to new opportunities and threats as the market and competitive field evolve, most likely very quickly.
What should your strategy be in times of change?
Should you lead or follow? You may have strong competitors and you’ll need to carefully position your RegTech in order to launch or indeed to re-launch it.
You will need a convincing value proposition which will really win deals.
Then you’ll need to package and present this for the market, so that prospective customers are motivated to find out more. Your sales team and influencer network must be mobilised with the tools and equipment they need to win.
If you are looking for help, let’s talk.
We can work together to optimise your opportunities. With over four decades of sales and marketing experience and over three of those in regulatory software sales, account management, market positing and marketing communications, I have much to offer.
I’ve quite probably seen it all.
Let me review your opportunity and market circumstances. I will then quickly help with strategy, positioning, competitor assessment and differentiation, market communications and everything you need to get you to market.
What’s more, for long-lasting value, I’ll make sure this is not just a one-off input.
The market for RegTech solutions is rapidly changing, and what’s right at this moment for your solution won’t always be right, so I will also deliver an operational process which is oriented firstly to achieve but then to also maintain market success.
I will help you establish a process that works for you and your organisation to ensure you are market-oriented and stay that way after I’ve gone.
Looking for help to elevate your RegTech business for a competitive edge?
To work out your value proposition? To develop a marketing communications plan? To go to market?
Any questions?
Just get in touch.